How AI Is Making Ad Ops Teams More Strategic—and Media Businesses More Profitable
This ebook explores the pivotal role of artificial intelligence (AI) in revolutionizing the advertising and publishing sectors. Ad Ops, essential for meeting ad commitments, stands to benefit significantly from AI's automation and optimization capabilities, enhancing efficiency and maximizing campaign budgets. As ad operations become more complex, AI becomes crucial for managing elaborate ad stacks and diverse partnerships.
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Boostr is the only platform that seamlessly integrates CRM and OMS capabilities to address the unique challenges of media advertising. With boostr, companies gain the unified visibility necessary to effectively manage, maximize and scale omnichannel ad revenue profitability with user-friendly workflows, actionable insights, and accurate forecasting.
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