Guide to Growth with Smarter Proposals
In 2023, publishers and media companies faced a slowdown in global digital ad spend growth, predicted at 10.5% by eMarketer. Notably, Meta and other social platforms experienced a setback in 2022. To counteract the industry challenges, savvy revenue leaders must refocus on controllable factors for growth, especially amid staff reductions to align with expenses. This ebook outlines key challenges publishers can address to unlock substantial revenue gains.
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Boostr is the only platform that seamlessly integrates CRM and OMS capabilities to address the unique challenges of media advertising. With boostr, companies gain the unified visibility necessary to effectively manage, maximize and scale omnichannel ad revenue profitability with user-friendly workflows, actionable insights, and accurate forecasting.
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